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At the beginning of our story, in 1992, two brothers, Jiří and Pavel, decided to create something special. With their passion for manufacturing and innovation, they decided to experiment with cereal bars. They knew they wanted to create nutritious, tasty and healthy products that would appeal to people of all ages.

 

They realised that for their ambitious plans they would need a spacious and suitable production site. And it was in the town of Zábřeh in the foothills of the Jeseníky Mountains, where they came from, that they found an old factory that proved to be ideal for their needs. Many things have changed since then, but family and family values remain central to how CEREA operates.

 

Our work is our hobby and a great passion. We are those who have fallen in love with what we do, and because of that, our lives have taken on meaning and fulfillment. Every day we look forward to the new challenges and opportunities that our work brings us.

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Despite our progress, we still retain and respect our original idea: to create products that deliver an exceptional experience of quality food. We want our products to not only taste great, but also to be nutritionally balanced and beneficial to our health. Thanks to the advanced technologies, we are able to create products of high quality and maintain this quality over the long term. Our employees take care of every step of the production process and carefully select ingredients to ensure consistent taste and quality in all our products.

 

Our ambition motivates us to continuously improve and expand our product range. We follow food trends, studying new ingredients and their impact on health. We want to show you that even in a fiercely competitive environment it is possible to create products that are a little bit different and unconventional. Products that are different from the rest. It takes an open mind, great creativity, enthusiasm and a bit of courage. And we enjoy it immensely.

 

Between 2022 and 2023, new premises were built in Zábřeh na Moravě, which is proof of our commitment. The new hall is equipped with state-of-the-art technology and equipment that enables maximum efficiency in the production process. This not only minimises losses and waste, but also reduces the negative impact on the environment.

 

The construction of the new hall also has a positive impact on the local economy. It brings new job opportunities for the people of the region and supports the growth and development of local industry. It also represents an opportunity to expand business activities and strengthen the regional market.

The Jeseníky Mountains are synonymous with beautiful nature and indescribable peace. If you go for a walk along the mountain trails, you will find yourself embraced by beautiful forests, enchanting small waterfalls and picturesque lakes. Each step takes you to a place where you can recharge from the clean mountain air and immerse yourself in the beautiful scenery that is there in every season.

 

Rugged terrain, wild nature and ever-changing weather make up the local character.

Outdoor sports enthusiasts will also enjoy the Jeseníky Mountains. From mountain biking to downhill skiing, the area offers a wide range of activities.

 

It is home to those who want to create memories to last a lifetime. And CEREA is here for them. An energy bar for every adventurer’s pocket.

 

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